Sports Business Journal Features JHE Production Group's Michael Verlatti
Aug 02, 2013

JHE Production Group chief marketing officer and executive vice president Michael Verlatti appeared in the July 22, 2013 issue of Sports Business Journal. Featured in a "Summer Reading" story, below is an exceprt of Verlatti's must-read summer picks. The magazine has a circulation of 17,000 per issue.

"The Eagle’s Secret," by David McNally – I picked this book because the JHE business coach, Terry Ainsworth, suggested it. I’m excited to read it because it encourages success in both your business and personal life.
"Steve Jobs," by Walter Isaacson – I picked this book because I love technology. I am amazed by Jobs’ entrepreneurial spirit, his ability to see the future and how far ahead of his time he was.
"Halftime," by Bob Buford – This book is about “moving from success to significance.” It talks about how the first half of your life is about working for the position, title and money while the second half of your life is about working for a purpose.
 "No Easy Day," by Mark Owen – This book is about the hunt for Osama Bin Laden. Working with the military as frequently as we do at JHE has created a love of all things military. We’ve worked with the U.S. Army Special Operations Command, special operations, 82nd Airborne Division and more. I imagine some of the assets that were used during the search came from similar units.


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