#THANKSKINDLY SHOWCASES GRATITUDE FOR TROOPS AND VETERANS
May 04, 2015

BOSTON (May 4, 2015) –Greek storyteller Aesop once said, “No act of kindness, no matter how small, is ever wasted.”

KIND Snacks and Cell Phones For Soldiers couldn’t agree more. The snack maker and the nonprofit supporting troops and veterans kicked off a campaign Friday, May 1 to show America’s bravest our appreciation for their sacrifice.

During National Military Appreciation Month, citizens are encouraged to tweet thank you notes to active-duty troops and veterans using the #thankskindly hashtag. Every tweet with the #thankskindly hashtag will garner a $1 donation from KIND to Cell Phones For Soldiers, up to $10,000.

Then, tweets are turned into handwritten notes with the help of an innovative robot from Bond – a start-up driven to create technology that strengthens bonds between people.

Showcasing America’s gratitude, KIND and Cell Phones For Soldiers will deliver the personalized notes through the nonprofit’s calling card program and distribution at veteran shelters nationwide.

Video: Join KIND Snacks and Cell Phones For Soldiers to say #thankskindly.

The #thankskindly campaign culminates Thursday, May 21 when KIND and the Boston Red Sox celebrate Cell Phones For Soldiers at Fenway Park.

“Robbie and Brittany’s commitment to serving those who serve us has inspired the entire KIND team. We’re excited to support them through #thankskindly, and hope the campaign catalyzes others to get out of their comfort zone and spread kindness.” said Director of KIND’s social mission, the KIND Movement Dana Rosenberg.

“We are humbled by the support of KIND, especially given our shared values” said Robbie Bergquist, co-founder of Cell Phones For Soldiers. “This campaign is a reminder to each of us to show our gratitude to our service members, veterans and their families. One simple tweet can inspire those serving our great country.”

To learn more about KIND and Cell Phones For Soldiers, please visit http://www.kindsnacks.com/thankskindly/ and www.cellphonesforsoldiers.com.

Media Contacts

Erin McCloskey 
ASPIRE Communications 
erin@aspirecommunications.org 
(336) 207-5222

ABOUT CELL PHONES FOR SOLDIERS INC.
Cell Phones For Soldiers is a national nonprofit dedicated to providing cost-free communication services to active-duty military members and veterans. Founded in 2004 by Robbie and Brittany Bergquist, then 12 and 13 years old, Cell Phones For Soldiers has provided more than 213 million “Minutes That Matter” to servicemen and women. Since 2012, “Helping Heroes Home” has provided emergency funds for more than 2,700 veterans to alleviate communication challenges as well as physical, emotional and assimilation hardships. For more information, visit www.cellphonesforsoldiers.com, Facebook, Twitter, Google+ and Pinterest pages.

ABOUT KIND SNACKS
Since its founding in 2004, KIND has been on a mission to make the world a little kinder one snack and act at a time.

All award-winning KIND snacks are made from delicious, wholesome ingredients and are gluten free and non GMO. KIND currently offers six different snack lines including: KIND® Fruit & Nut and KIND® PLUS, two lines of delicious whole nut & fruit bars; KIND® Nuts & Spices, a line of whole nut & spice bars that naturally have only 5g of sugar or less; KIND Healthy Grains® Clusters made from five super grains; KIND Healthy Grains® Bars, a line of crunchy and chewy granola bars; and STRONG & KIND®, a line of savory-flavored bars featuring 10g of protein.

Through its social mission – known as the KIND Movement – KIND, together with its community, is committed to inspiring kindness through acts big and small. It fulfills this commitment through programming like KIND Causes, which helps individuals and organizations bring their socially-impactful ideas to life with monthly $10,000 grants.

To snack happy visit kindsnacks.com, and to join the community visit kindmovement.com.


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