Nov 11, 2014

For Immediate Release


SHARE Charlotte spearheads #GivingTuesayCLT encouraging neighbors
to give a gift to the local community Dec. 2

CHARLOTTE, N.C. (Nov. 11, 2014) – More than 60 nonprofits serving Mecklenburg County have teamed up in an unprecedented local collaboration to encourage neighbors to give a gift to the local community as part of #GivingTuesday, Dec. 2.

SHARE Charlotte, an organization dedicated to helping the community discover its charitable passion, is spearheading the local #GivingTuesday movement dubbed #GivingTuesdayCLT.

To increase giving, heighten the awareness of nonprofit work and celebrate charitable acts, #GivingTuesdayCLT encourages neighbors to give a gift to the Charlotte community no matter how big or small the gift.

Individuals can participate in the movement by visiting through Dec. 2 to make a monetary donation directly to the nonprofit of their choosing or to pledge volunteer hours.

“We are thrilled to have an amazing roster of nonprofits supporting #GivingTuesdayCLT,” said Kelly Brooks, founder of SHARE Charlotte. “Through this unique collaboration, we hope to inspire our neighbors to give a gift to the Charlotte nonprofit community by Dec. 2 and encourage them to stay involved moving forward.”

Founded in 2012 and coinciding with the kickoff of the holiday shopping season, #GivingTuesday inspires people to take collaborative action to improve local communities, give back in better, smarter ways to the nonprofits and causes they support and help create a better world.

To further extend the giving, the John S. and James L. Knight Foundation will match up to $10,000 in contributions to #GivingTuesdayCLT partner nonprofits receiving donations through the campaign. Knight Foundation has supported similar efforts in other cities to stimulate more individual giving and has created a how-to playbook for organizations like SHARE Charlotte to use.
“Knight Foundation is interested in how support for local community nonprofits can grow via online campaigns,” said Susan Patterson, Knight’s Charlotte-based program director. “We’re eager to see how the community responds to SHARE Charlotte’s efforts.”

#GivingTuesdayCLT is not limited to individuals. Businesses and corporations are also encouraged to pledge volunteer hours and funds through the movement.

For more information on #GivingTuesdayCLT, please visit For more information on the lead organization, SHARE Charlotte, please visit

Media Contact:
Kristen Bright
ASPIRE Communications
(704) 516-6913

About SHARE Charlotte:
SHARE Charlotte, the organization responsible for spearheading the #GivingTuesdayCLT movement, is a one-stop shop dedicated to creating a more involved community by connecting individuals with local nonprofit organizations and causes. Launched in December 2012, SHARE created an intuitive website which makes learning about and getting engaged with local nonprofits easier. The website,, is a free, local and centralized collection of more than 255 nonprofits that serve Mecklenburg County.

About the John S. and James L. Knight Foundation:
Knight Foundation supports transformational ideas that promote quality journalism, advance media innovation, engage communities and foster the arts. The foundation believes that democracy thrives when people and communities are informed and engaged.


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